Company Overview:
Christian Guzman, who started his journey at the age of 19 (now 31), picked up a camera to document his training, share his passion for fitness, and inspire others. This passion led him to open his first gym, launch an athletic apparel brand—Alphalete—and never look back. Over the past decade, Christian has become a prominent entrepreneur and fitness influencer, establishing himself as the Owner & CEO of a diverse portfolio that includes Alphalete, Alphaland, 3D Energy Drinks, and the Summer Shredding Competition. This global bodybuilding league features over 1,000 competitors across five major events. With a dedicated YouTube following exceeding 1 million subscribers and a library of over 1,300 uploads, Christian continues to create impactful content that inspires and engages fitness enthusiasts worldwide.
Role Overview:
We are seeking a dynamic, passionate, and highly motivated Content Creator to manage and grow the personal YouTube and Instagram accounts of Guzman Promotions/Christian Guzman. In this role, you will engage with a vibrant community of followers, producing original, authentic, and compelling content across social media platforms. Your goal will be to boost brand awareness, enhance engagement, and deliver meaningful content that reflects Christian’s lifestyle, business ventures, and passions.
Key Responsibilities:
1. Content Creation & Strategy:
- Develop, shoot, and edit engaging content that aligns with Christian’s personal brand.
- Plan, execute, and optimize content strategy for Instagram and YouTube.
- Integrate products, training routines, fitness tips, and behind-the-scenes moments into content.
- Ensure content consistency and manage revisions for final approval.
2. Community Engagement:
- Manage interactions with followers and foster community engagement.
- Organize giveaways, Q&A sessions, and live-stream events.
- Collaborate with influencers and brands for cross-promotion.
3. Brand Collaborations & Sponsorships:
- Identify and pitch brand partnerships and sponsorship opportunities.
- Negotiate contracts and deliverables with brands.
- Create promotional content for sponsored products.
4. Analytics & Growth:
- Monitor and analyze social media metrics.
- Experiment with new content formats to drive engagement.
5. Content Scheduling & Consistency:
- Maintain a consistent posting schedule.
- Use tools to track performance and manage content calendars.
6. Brand Representation:
- Participate in promotional events and product launches.
Qualifications & Skills:
- Proven experience as a content creator or influencer on YouTube and Instagram.
- Expertise in creating high-quality content that resonates with a fitness, fashion, or entrepreneurial audience.
- Knowledge of social media trends, tools, and platforms.
- Mastery in video editing software (Adobe Premiere Pro, Final Cut Pro, Lightroom, Photoshop).
- Strong skills in script writing and storytelling.
- Proficiency in After Effects & Illustrator.
- Ability to work independently, manage time effectively, and meet deadlines.
- Passion for fitness, fashion, and entrepreneurship.
Additional Requirements:
- Strong organizational skills and attention to detail.
- Willingness to travel for photo shoots, events, and collaborations.
- Willingness to work "on call" for pop-up events.
Work Conditions:
Location: Based in Missouri City, TX.
